Jivati
Jivati had a great drink in a can that got lost on the shelf. We gave every flavor its own bold color, pushed the flavor names forward and gave the botanicals their due, then carried the system through 4 and 8 packs, master cases, shelf tags and in-store posters. Cheers to living, now with shelf presence.
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The challenge
Jivati had a great drink in a can that got lost on the shelf. The brand needed beverage packaging that could win the shelf before anyone read a word, and a system simple enough to repeat across every size and format.
What we did
We gave every flavor its own bold color, pushed the flavor names forward and gave the botanicals their due, so each can reads clearly at shelf distance and still rewards a closer look.
Then we carried the system through the whole retail footprint: 4 and 8 packs, master cases, shelf tags and in-store posters. One packaging design system, applied the same way in every format, makes the brand block on the shelf look bigger than the sum of its cans. See more packaging design case studies.
The result
Jivati now has one packaging system that works from a single can to a full shelf set, with each flavor easy to find and the whole range easy to recognize. Cheers to living, now with shelf presence.
Need packaging that stands out in the aisle? Talk to our Orange County packaging team.
